Hi, we're XPERIFY!
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XPERIFY enables digital transformations through effective strategies and excellence in execution. We help leaders and organizations reimagine value to customers and transform their experiences with marketing technologies.
Combining a data-driven approach with deep business and marketing tech experience, we craft innovative strategies and achieve impactful outcomes.
Collaborating with business and technology leaders, we help formulate and execute operational and technical strategies to achieve intended business outcomes by bringing the best of consulting, technology experiences and execution models.
Market changing growth is built with multi-disciplinary teams, flexible technologies and smart KPIs to evolve systematically..
1 - Brutal Customer Focus as a Strategy to Create Unique Experiences
Companies that create exceptional customer experiences can set themselves apart from their competitors and achieve a strong position in customers relevant set. To achieve this it’s crucial to move from touchpoint to journeys, from mass communication to relevant digital dialogues. Gathering and integrating available data from often decentralized, non-integrated systems is the starting point in most of our projects. Analyzing what matters to your customers and a clear definition of factors, which generate value for your company, is our starting point to build an impactful customer strategy.
2 - Build Great Customer Experiences and Orchestrated Digital Dialogues
Data, marketing tech and smart execution are undoubtedly crucial for the implementation of the defined strategy. In our experience, this part is often the easier one. However, long-term effectiveness, sustainability and costs are significantly determined by two other factors: organization and digital culture. Particularly to „rewire“ large, fragmented organizations, it is important to define a shared, unambiguous target picture. The best way to implement this is a use case driven approach, for which we focus on the most relevant and valuable customer journeys and experiences
3 - Develop Radical Digital Set-Ups
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4 - Grow Digital Abilities to Execute Transformation
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5 - Democratize Data and Initiate a KPI-based Decision Culture
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Together we create a measurable, sustainable impact for your employees, your teams and your company.
Consulting
Interim Management
Due Diligence
Solutions over problems is our main principle in project work. Pragmatic solutions with maximum customer focus, radical digital set ups, creating clear measurability and empowering the organization enable our clients to redefine the rules of the game in their industry.
Interim management is more than just temporarily covering vacancies or manage special situations. It is also an option to develop teams with intensive coaching, push complex projects ahead or support cultural changes.
In addition to the classic audit of sales and CRM channels, our focus is on the value and scalability of the targets sales and customer strategy, the KPI framework, marketing tech and the organizations ability to execute additional growth initiatives.
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